Blog Category

Leaflet Distribution Mistakes in 2025 (And What Works in 2026)

If you spent good money on printing and distribution only to hear nothing but silence, you’re not alone. One-off drops, cheap design, and zero digital follow-up are killing results. In this post, we explain exactly why traditional leaflet campaigns no longer work, and how to turn them into a reliable, trackable sales channel in 2026. Learn why repeat drops matter, how better design boosts response, and how combining leaflets with digital marketing can finally make door-to-door work again.

Posted on Dec 15 2025

Direct Mail, Door to door Distribution, Marketing

Meet Alethea - our new sales Star at Mr. Flyer!

The Mr Flyer Difference: Working Smarter. For Sales Star Alethea, the Mr Flyer difference is simple: helpfulness, clarity, and friendly service. "Our interest is to assist and lead people in the right direction," she explains. This means ensuring clients get the most strategic solution, often finding they need Direct Mail instead of just leaflet distribution, guided by her top advice: "Don't work harder, work smarter."

Posted on Dec 03 2025

Direct Mail, Door to door Distribution, Graphic Design, Marketing

Design, Print and Distribution: The Full Cycle of a Successful Leaflet Campaign

Let us be completely honest. Simply designing a leaflet, getting it quickly printed, and dropping it through doors is not a strategy. It is guesswork. It is a waste of your valuable marketing budget and will lead to disappointing response rates every single time.

Posted on Nov 24 2025

Door to door Distribution

The Hidden Cost of Bad Targeting in Leaflet Distribution Campaigns

Targeting is the key to leaflet campaign success. Poor targeting wastes budget and damages your brand, while accurate demographic and postcode targeting improves response rates and ROI. At Mr. Flyer, we help you identify the right audiences so your leaflets reach the homes most likely to engage and convert.

Posted on Oct 16 2025

Door to door Distribution, Marketing

Master the Perfect Timing for Your Leaflet Drop

Discover the secret to high-performing flyer campaigns through perfect timing. In this guide, you’ll learn five proven strategies to significantly boost your leaflet distribution results. From aligning with customer buying cycles and targeting peak purchase moments, to matching key seasonal and local events, and integrating print campaigns with digital marketing, these strategies are designed to maximise ROI.

Posted on Oct 07 2025

Direct Mail, Door to door Distribution

Say hello to Antony Haigh - your go-to sales rep

Get to know Tony Haigh, one of Mr Flyer’s sales experts. From his unique approach to client solutions to his love of chess, poker, and classic comfort food, discover what makes Tony and Mr Flyer stand out.

Posted on Aug 22 2025

Door to door Distribution, Marketing

How many leaflets should I distribute - and why the answer isn’t 10,000

Many default to 10,000 leaflets, but this “safe” number can waste resources or limit reach if it doesn’t fit your goals or audience. One leaflet rarely converts - average response is 0.6% - so repeated exposure is key. At Mr Flyer, we tailor quantity and frequency to your exact target area, ensuring every leaflet works harder for maximum ROI.

Posted on Aug 14 2025

Door to door Distribution, Marketing

How to Boost Attendance at Your School's Autumn Open Days

With autumn around the corner, it's that time of year when schools just like yours begin preparing for open days again. Of course, these events are crucial opportunities to showcase everything your school offers.

Posted on Nov 08 2024

Direct Mail, Door to door Distribution, Graphic Design, Marketing

How to Design Your Own Flyer

So, you're planning a leaflet distribution campaign. You've got your message ready, and now you're thinking, "I'll design the flyer myself." It sounds simple enough, right?

Posted on Oct 22 2024

Door to door Distribution, Marketing

AI will Destroy Flyer Distribution Marketing as we know it

Artificial intelligence (AI) is definitely no fad! It is here to stay, and it will undoubtedly make its mark. Traditional marketing is under threat, then. Right?

Posted on Feb 12 2024

Direct Mail, Door to door Distribution

Eco-Friendly & Carbon-Balanced Door to Door & Direct Mail

Greenwashing is so prevalent, which is why we knew a change was needed. And that's what we've done - a sustainable door to door & direct mail upgrade.

Posted on Sep 05 2023

Door to door Distribution, Marketing

Leaflet Distribution Tracking Tool

Our innovative tracking tool is designed to revolutionise the way you track your leaflet distribution campaigns. You can now gain valuable insights and unprecedented control over your promotional activities.

Posted on May 17 2023

Leaflet Distribution Mistakes in 2025 (And What Works in 2026)

Meet Alethea - our new sales Star at Mr. Flyer!

Design, Print and Distribution: The Full Cycle of a Successful Leaflet Campaign

The Hidden Cost of Bad Targeting in Leaflet Distribution Campaigns

Master the Perfect Timing for Your Leaflet Drop

Door to door Distribution Category