Blog Category

How Can Print Marketing Help Build Retail Sector Businesses?

You don’t need me to tell you how the retail sector is such a completive market, and standing out is becoming increasingly challenging, whether on the high street, or online. As you’ve landed on this blog I’m presuming you’re proactively searching for an effective marketing strategy to stand out from your competitors. Over the years Mr Flyer has helped dozens of businesses just like yours to dramatically increase their business, so we have complied our most effective strategies into this dedicated blog for you.

Posted on Jun 10 2019

Direct Mail, Marketing, Printing

Is Direct Mail right for you and your business?

Direct mail is where your item (such as a flyer, letter enclosed in an envelope or even a product sample) is posted direct to your ideal customers. We establish who you would like to target and purchase a specific data list to meet that audience. We then design, print, personalise, enclose in an envelope (if needed) and post the item for you. And in many cases, we do all this for you for less than the cost of a stamp! This is an incredibly effective strategy when you need to target a specific audience (e.g. Landlords in London).

Posted on Feb 01 2019

Direct Mail, Marketing

Direct Mail and GDPR

Under the new GDPR rules, mail has less compliance requirements compared to constraints on digital marketing. Mailing customers with a letter, booklet or postcard is a great tactic to engage and drive targeted leads to your business.

Posted on Dec 04 2018

Direct Mail, Marketing, Special Offers

Will You Appreciate Your Customers This Christmas?

Many of us utilise the Christmas (and New Year) period as a time to push our product/service to our customers, and there’s nothing wrong with that. However, it’s also the perfect time to thank our customers for their valued custom. Often it’s the unexpected gesture that keeps customers coming back. A small gift in the post. Or a simple thank you. How will you show appreciation to your customers this Christmas?

Posted on Nov 15 2018

Marketing, Printing

Top 6 Print Marketing Strategies

A lot of what we hear right now in the business world is the benefit of using social media for marketing. I have nothing against social media, but to rely on one marketing medium is very risky. The ‘marketing mix’ principle states that all businesses should have a mixture of marketing tactics implemented. This brings stability to your marketing, and enables people to see your business in multiple formats. This blog will highlight some key print marketing strategies, which will enable you to stand out from your competition.

Posted on Aug 08 2018

Door to door Distribution, Marketing, Special Offers

£20.18p OFF any distribution during the World Cup 2018

Posted on Jun 13 2018

Direct Mail, Door to door Distribution, Marketing

Estate Agents Two-Pronged Marketing Strategy

It is becoming a widespread opinion that many of us are now becoming ‘digitally blind’, and that the old ways of marketing are seeing a resurgence as a consequence. In a recent marketing article in the Negotiator Magazine, it quoted that, “people born in 1994 or later…34% had deleted social media permanently, while 64% were taking a break”. It goes on to point out that, “Consumers are clever too. What they once thought was an uncanny fluke - those Facebook adverts that read your mind, for instance - is now understood as modern marketing trickery.” As a result businesses now need to find an approach, which consumers aren’t blind to. Read on to learn about a two-pronged ‘old’ marketing strategy, which is proving to be very powerful for the estate agents nationally.

Posted on Apr 23 2018

Door to door Distribution, Marketing

Will leaflet distribution work in Birmingham?

Scare mongering is going round at the moment as to the future potential effectiveness of leaflet distribution, not just in Birmingham, but nationally and internationally. So will online marketing take over, or will a leaflet distribution in Birmingham still be effective? This blog reveals all!

Posted on Mar 23 2018

Direct Mail, Door to door Distribution, Marketing, Printing

New Changes to our Website, New Services, and a Limited Time Offer!

Once again we have updated our website, this time primarily adding the new services we have on offer. These include national door to door distribution, direct mail and full print management. This blog will highlight the significance of these changes directly for you and your business, and have hidden within it, some special offers!

Posted on Feb 27 2018

Marketing, Printing

Is Print Marketing Dying?

With the rise of social media and other online marketing, is there still a place for the so called ‘traditional marketing’ strategies such as leaflet distribution and direct mail? This blog will bring some facts, opinions of top marketing strategists, and a recommendation on how to get the most out of any print marketing you do do.

Posted on Jan 30 2018

Marketing

Is there a more trustworthy approach to marketing than being "liked"?

For most businesses, more customers = growth. However, the challenge is finding the right customers; where do you begin to find someone to buy your product or service?

Posted on Nov 01 2017

Graphic Design, Marketing

How to Make Your Marketing Relevant

In this blog I want to show you how to make your marketing relevant to your target audience. It will also show you how to subtly create a desired action for your product or service.

Posted on Aug 02 2017

How Can Print Marketing Help Build Retail Sector Businesses?

Is Direct Mail right for you and your business?

Direct Mail and GDPR

Will You Appreciate Your Customers This Christmas?

Top 6 Print Marketing Strategies

Marketing Category